PROJECT CASE STUDY / 09
ALARGAN CRM Concept
A property-sales concept made tangible.
01 / THE DESIGN QUESTION
What did this experience need to make clear?
The central design task is to make digital platforms & solutions understandable through a relevant entry point. A property-sales concept made tangible. The visitor needs enough context to choose a route and understand the next action.
- The audience
- Property-sales teams, managers, and product-scope decision makers
- The core task
- A property-sales concept made tangible.
02 / THE SOLUTION
A structure shaped by the task.
The interactive proposal explains how customer records, opportunities, projects, and follow-ups could work together. CRM and SAP import walkthroughs communicate the proposed product scope; they are presented as concept demonstrations, not a deployed sales system.
The module sits within the product workflow described in the public tour. Its role and delivery stage are explained on the separate product page.
ملف العميل والفرصة
مسار البيع والتقارير
تصور استيراد ملفات SAP
03 / THE USER JOURNEY
From the first question to the next action.
- 01Define the customer and need
- 02Connect project and opportunity
- 03Define ownership and follow-up
- 04Review pipeline and reporting
04 / DESIGN REASONING
Every choice has a purpose.
The layout connects content, visitor intent, and the business workflow.
- 01
Present the proposal as a product experience so stakeholders can navigate the idea.
- 02
Separate confirmed needs from conceptual modules that still require discovery.
- 03
Use representative interfaces to make workflow implications concrete.
05 / REVIEWABLE OUTPUT
The result, in the experience itself.
The experience I designed and built brings together a defined interface, content routes, and contextual next-step actions. The public product tour documents the modules and delivery stage.
- The published interface or public product tour
- The content structure and navigation
- The context and placement of the next action
About this case study
The study documents the interface I designed, coded and developed from scratch and explains my design decisions. It does not claim traffic, conversion, or return-on-investment figures. Product tours use labelled demonstration data, and product concepts are identified as such.
YOUR PROJECT
A similar method.
An experience of your own.
Tell me about your audience, workflow, and the experience you want to build. We can define the right scope together.
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